Builtbyindies vs FollowX
Builtbyindies and FollowX are both listed in Marketing, and both name Product Hunt as the product they replace.
| Builtbyindies | FollowX | |
|---|---|---|
| What it does | Weekly product launch platform for indie hackers | Free launchpad where every upvote is a verified X account |
| Pricing | Free plan | Free plan |
| Categories | Marketing, Social | Marketing, Social |
| Tags | Web, SEO, Content | Web, Social Media |
| Platforms | Web | Web |
| Score | 100%1 vote · not ranked yet | 100%2 votes · not ranked yet |
| Votes | 1 launch, 0 pass | 2 launch, 0 pass |
| Alternative to | Product Hunt | Product Hunt |
| Website | builtbyindies.com | followx.today |
| Domain Rating | 42 | 33 |
| Founder | Not listed | Not listed |
| Listed | Oct 21, 2026 | Oct 20, 2026 |
Which should you pick?
- Both are listed as free with paid plans, so price alone will not settle it.
- Neither has enough votes yet to compare.
- Only Builtbyindies is tagged SEO and Content.
- Only FollowX is tagged Social Media.
- Both list themselves as alternatives to Product Hunt, so they are aimed at the same job.
Positioning is from each listing, not an endorsement.
About Builtbyindies
Builtbyindies is a launch platform where indie makers post their products in small weekly batches. Other makers upvote and comment on each one. A launch stays on the launchpad for the whole week, so it isn't buried under hundreds of same-day submissions.
To submit, you add a name, tagline, logo and a few screenshots. The top three products each week get a badge and a dofollow link. Every product keeps a permanent listing page that the site says is indexed by Google and AI search. After launch, makers can post updates to a buildlog so people who found them on launch day can follow what they ship next.
The standard launch is free and puts you in the queue for the next open week. Paid upgrades are one-time payments. Plus ($9) lets you pick your launch week, gives you a permanent dofollow link and puts you on the homepage for 14 days. Featured ($19) adds 30 days on the homepage and a blog post about your product.
About FollowX
FollowX lets X users swipe through people in their niche and match when both pick each other. After a match, each person follows the other on X themselves. FollowX checks the follow when you press Verify, and a confirmed mutual follow seals a "pact" that earns points on a weekly leaderboard. Matches are capped at 20 a day, and if the other person doesn't follow back within 7 days, the pact ends.
It also runs a launch board. You pick a day, your product goes live at 10:00 UTC, people upvote and comment, and the day's top 3 get a Product of the Day badge. Launch pages stay up after the day ends and include a dofollow link to your site, free during early access. Launching is free if you add a small FollowX badge to your site.
Matching, launching and upvoting require X Premium, which is how the site keeps bots out. FollowX has read-only access to your X account, so it can't post, follow, like or DM for you. The site also offers free X tools, including a character counter, bio generator, shadowban checker and profile audit.
Questions
Is Builtbyindies or FollowX free?
You can start on both without paying: Builtbyindies is free with paid plans and FollowX is free with paid plans. Pricing is taken from each product's own site when it was listed and may have changed since.
Which do SwipeToLaunch voters prefer, Builtbyindies or FollowX?
There are not enough votes to say yet. Builtbyindies has 1 vote and FollowX has 2 votes; a product is ranked once it has 5.
Do Builtbyindies and FollowX run on the same platforms?
Both are listed for Web.
Are Builtbyindies and FollowX alternatives to Product Hunt?
Both listings name Product Hunt as a product they replace. That is each maker's own positioning, not a test result.