# About SwipeToLaunch

> Vote on new startups and apps Tinder style: swipe right if you'd use it, left if you wouldn't. One swipe, one vote. The best rise to the top each week.

SwipeToLaunch is a directory of new startups, SaaS and apps where you vote by swiping. You see one product at a time, Tinder style: swipe right if you'd use it, left if you wouldn't. Every swipe is one vote, and a weekly leaderboard ranks products by the share of people who swiped right. Adding a product is free with our badge on your homepage, or live today from $9 one-time; it takes a link and needs no account.

SwipeToLaunch is a product launch directory for SaaS, apps and dev tools, built for makers, indie hackers, founders and engineers. It works as a Product Hunt alternative: no launch day, no upvote rings, one honest yes or no per person.

## Scoring

The percentage on every product is the raw share of swipes that went right: right swipes divided by all swipes. The order is a community rank: every product is ranked as if it started with 25 swipes at 50%, so approval is weighed against how many people swiped and 100% from 2 swipes sits below 92% from hundreds. A product needs 5 swipes before it takes a place on the board — below that its score is labelled early.

## Fixing a listing

Wrong tagline, stale screenshot, a product listed by someone else, or a listing to take down: contact the site with the listing's link and what should change. See https://swipetolaunch.com/about#help.

## Voting

Swiping needs no account. Each browser gets an anonymous id in a signed cookie and can swipe each product once. Signing in, with Google or a one-time email code, is optional; it attributes submitted listings to you.

Each swipe records the country, region, city and network it came from, plus a one-way hash of the IP address. The raw IP is never stored.

## Submitting

Paste a link and the site reads the page to draft the listing: name, tagline, description, categories, logo and a screenshot for the card. The submitter reviews everything before it publishes. No account is needed. A free listing goes live once the SwipeToLaunch badge is on the product's homepage, and has a followed link while the badge is up. Three one-time paid plans (via Dodo Payments) go live as soon as payment clears, with no badge and a permanent plain followed link: Ship $9 (live today with no badge and a permanent dofollow link); Boost $19 (first in the swipe deck and at the top of the leaderboard for 7 days); Spotlight $29 (first in the swipe deck and at the top of the leaderboard for 30 days, pinned on the home page, and a permanent gold tick). Each paid plan includes everything below it, and an upgrade pays the difference. Votes count the same for every listing. The badge is verified from /badge/<slug>. A moderator reviews each new listing afterwards and removes anything that is not a real product.

## For agents

- Every page has a Markdown twin: append `.md` to any URL, or request the page with `Accept: text/markdown`.
- [https://swipetolaunch.com/ai.txt](https://swipetolaunch.com/ai.txt) says what AI systems may and may not do with the content.
- [https://swipetolaunch.com/llms.txt](https://swipetolaunch.com/llms.txt) indexes the site.
- [https://swipetolaunch.com/llms-full.txt](https://swipetolaunch.com/llms-full.txt) is the whole board in one file.
- [https://swipetolaunch.com/mcp](https://swipetolaunch.com/mcp) is an MCP server over Streamable HTTP, with tools for listing, searching, reading and drafting.
- [https://swipetolaunch.com/api/products](https://swipetolaunch.com/api/products) and [https://swipetolaunch.com/api/stats](https://swipetolaunch.com/api/stats) return JSON with open CORS.

## Infrastructure

Cloudflare end to end: Workers, D1, R2, Browser Run for page capture, Images for card composition. 135 products and 1233 swipes so far.